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U.S. Visitor Profile – South Korea
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TRENDS IN ARRIVALS (in thousands) |
|
Year |
1997 |
1998 |
1999 |
2000 |
2001 |
2002 |
2003 |
Change
2003/1997 |
|
Arrivals |
747 |
364 |
499 |
662 |
618 |
639 |
618 |
-129 |
|
% Change |
-4% |
-51% |
37% |
33% |
-7% |
3% |
-3% |
-17% |
|
TRENDS IN RECEIPTS* (in millions) |
|
Year |
1997 |
1998 |
1999 |
2000 |
2001 |
2002 |
2003 |
Change
2003/1997 |
|
Receipts |
$2,056 |
$991 |
$1,251 |
$2,216 |
$1,927 |
$2,175 |
n/a |
n/a |
|
% Change |
-12% |
-52% |
26% |
77% |
-13% |
13% |
n/a |
n/a |
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SOUTH KOREAN VISITATION ESTIMATES
(Market Share & Volume in thousands)
VISITATION TO CENSUS REGIONS AND STATES |
|
Market Share 2003 *** |
Volume 2003 *** |
Market Share 2002 *** |
Volume 2002 *** |
|
PACIFIC |
48.7% |
301 |
48.2% |
308 |
|
California |
46.9% |
290 |
45.5% |
291 |
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SOUTH KOREAN VISITATION ESTIMATES
(Market Share & Volume in thousands) VISITATION TO THE CITIES |
|
Market Share 2003 *** |
Volume 2003 *** |
Market Share 2002 *** |
Volume 2002 *** |
|
San Francisco |
25.0% |
155 |
24.1% |
154 |
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SELECTED TRAVELER CHARACTERISTICS (by Percentage Point Change) |
|
2003 *** |
2002 *** |
% Point Change
**** |
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Purpose of Trip: (multiple response) |
|
Vacation / Holiday |
62% |
53% |
9 |
|
|
Visit Friends and Relatives |
40% |
36% |
4 |
|
|
Attend Convention |
28% |
34% |
-5 |
|
|
Business |
10% |
13% |
-2 |
|
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Transportation Types Used in U.S.: (multiple response) |
|
Company or Private Automobile |
38% |
36% |
2 |
|
|
Airline in U.S. |
33% |
35% |
-2 |
|
|
Rented Automobile |
25% |
31% |
-6 |
|
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Bus between Cities |
14% |
14% |
0 |
|
|
Rail between Cities |
9% |
9% |
0 |
|
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SELECTED TRAVELER CHARACTERISTICS (by Percent Change) |
|
2003 *** |
2002 *** |
% point change or % Change **** |
|
Prepaid Package |
19% |
16% |
-2 pts |
|
First International Trip |
36% |
36.0% |
0 pts |
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Average Length of Stay in U.S. (nights) |
25.3 |
25.1 |
1% |
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Daily Visitor Spending in U.S. |
$61 |
$73 |
-16% |
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Average Number of States Visited |
1.7 |
1.9 |
-11% | Notes:
r - The 2001 and 2002 arrivals total have been revised downward from the preliminary estimate released earlier by OTTI.
pr - Preliminary will be revised
* Excluding passenger fare receipts/exports.
** Only the census regions, states, and cities are displayed that have a statistically reliable respondent base for the survey year(s).
*** Not displayed due to low respondent base for this survey year.
**** Variance due to rounding.Sources: U.S. Department of Commerce, ITA, Office of Travel and Tourism Industries, Bureau of Economic Analysis
Publication Date: April 2004
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