|
travelhorizonsTM
travelhorizonsTM is a quarterly survey of leisure travelers that brings together two of the most respected names in travel industry research and marketing: The Travel Industry Association and YPartnership. The study measures several characteristics of leisure travelers and their trips, including:
- past travel behaviors;
- intentions for future trips;
- travelers' perceptions of the safety and affordability of leisure travel;
- the impact of fuel prices, passport regulations, weather events, and other issues on travel intentions; and
- travelers' lifestyle, demographic, and media consumption habits.
There are several ways you can participate in this study – from adding proprietary questions to the survey to purchasing individual reports or subscribing to all 5 reports in a calendar year.
For more information on this exciting project, click here.
To subscribe to travelhorizonsTM, contact Olivia Hilton, Research Manager at TIA: 202-408-2159 or ohilton@tia.org.
|
