Domestic Travel Market Report, 2007 Edition This annual report provides an overview of the size and composition of the 2 billion person-trips taken domestically by U.S. residents in 2006. It includes trip characteristics and traveler demographics for overall U.S. domestic travel and for several key market segments over the past ten years. Travel segments profiled include: business & leisure; air & auto; travel parties; eco-travel; and trips that include shopping, theme/amusement parks, or beach/waterfront activities. Also profiled are four income groups and three age groups. This report uses data from the TIA TravelScope®/DIRECTIONS® Survey by DKS&A. This report is included in TIA's 2007 Basic, Comprehensive and Premier Research Subscription Packages.
To order a copy of the research report, click here.
The Travel Marketer's Guide to Social Media and Social Networks The report was researched and written by renowned industry author Cindy Estis Green, managing partner of The Estis Group, and is being published by the HSMAI Foundation and TIA. For the report, Estis interviewed travel executives, vendors, and experts from various social media sites. Additionally, executives from non-travel industries that have a strong background in the use of social media were interviewed. Case studies and results from travel executive polls are also featured. Topics covered in the report include: explanations and definitions of social media and social networking; highlights of the way social media and social networking are used in other industries; how travel companies are using social media and social networking in 2007; and how travel companies can use social media and social networking in the future. This report is included in TIA's 2007 Basic, Comprehensive and Premier Research Subscription Packages. Please note that this report is NOT provided in PDF format.
To order a copy of the research report, click here.
RECENTLY RELEASED REPORTS
Trends in U.S. Domestic Travel and Trip Activities This report describes trends in domestic travel – between 1996 and 2005 – with a particular focus on participation in activities on trips. Included in this report are descriptions of changes in the domestic travel market in that ten-year period, including the changes in business and leisure travel, transportation and accommodations usage, participation in activities, and household spending. In addition, this report highlights changes to the U.S. travel market after the 2001 terrorist attacks and devotes particular attention to participation in recreation and cultural activities. Information is obtained from the TIA TravelScope®/ DIRECTIONS® by DKS&A program. This report is included in TIA's 2006 Comprehensive and Premier Research Subscription Packages.
To order a copy of the research report, click here.
U.S. Domestic Business & Convention Travel, 2006 This report includes descriptions of spending patterns as well as the accommodations and transportation used on business and convention business trips. This study also includes in-depth analysis of transient business travel (likely for consulting or client service) and travel for conventions, training, or seminars. Information is obtained from the TIA TravelScope®/ DIRECTIONS® by DKS&A program. This report is included in TIA's 2006 Comprehensive and Premier Research Subscription Packages.
BECOME A TIA MEMBER! For more information on the benefits and opportunities of TIA membership, click here.
De-Clutter With Travel Marketing Search
Travel Marketing Search is a powerful search engine that continually indexes the websites of all companies represented in the list and features a broad array of products and services listings that will aid TIA members in their purchasing decisions. Therefore, searchers can easily locate products and services unique to the travel marketing industry without the clutter of a general Internet search.
For more information about TIA, go to www.tia.org.
