Discover
America Week Brazil
Sao Paulo, Brazil
October 25-30, 2006
TravelCom
Las Vegas, NV
April 4-6, 2007
International
Pow Wow 2007
Anaheim, CA
April 21-25, 2007
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This issue's highlights include...
TIA
and Industry News
Did
You Know..
Member Opportunities
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TIA
AND INDUSTRY NEWS
NEW PASSPORT RULES FOLLOWING WHTI LEGISLATIVE
VICTORY
The travel and tourism industry achieved a great victory on the
industry's top legislative priority when Congress approved extending
the deadline for the Western Hemisphere Travel Initiative (WHTI)
from January 1, 2008 until June 1, 2009. This action is the result
of a nearly two-year integrated campaign led by TIA, Travel Business
Roundtable and other national and local organizations. Click
here for details of the WHTI victory.
In related news, TIA is encouraging all Western Hemisphere travelers,
including U.S. residents, intent on taking a trip to or from America
to get a passport now in order to simplify the travel process. Click
here for new passport rules.
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MARKETING OUTLOOK FORUM SAILS TO SUCCESS
The 2006 Marketing Outlook Forum launched with an opening reception
aboard the Lady Windridge Yacht. In the two days that followed keynote
speakers enlightened and educated more than 500 attendees on a number
of topics, including Frank Luntz providing insight into Words
that Work: the Language of Travel & Tourism. New to this
year's Forum was the highly successful Fast Track session,
designed to give delegates a chance to meet in roundtable fashion
with eBusiness industry experts.
One of the highlights of every Marketing
Outlook Forum is the Awards Gala and this year created even more
buzz with the addition of two new awards sponsored and awarded by
National Geographic Traveler Magazine. The gala was co-hosted
by TIA President & CEO Roger Dow and Dawn Drew, vice president
& publisher, National Geographic Traveler. The Greater Philadelphia
Tourism Marketing Corporation was the big winner taking home a record
three Odyssey Awards. For a list of all winners, click
here.
The industry also honored Jonathan Linen with induction into the
Hall of Leaders, an award that recognizes his significant contributions
to the travel industry throughout his career. For details, click
here.
Click
here to view highlights of Marketing Outlook Forum. |
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NCAP GETS STRONG REVIEWS
NCAP got off to a rousing start with Dr. Emilyn Sheffield's keynote
on Demographic & Lifestyle Trends That Are Transforming
Travel. Delegates from across the country gave rave reviews
of the dynamic content and high-caliber speakers. Attendees also
enjoyed a night of socializing and culture at the Boca Raton Museum
of Art. Rick Boyko, Virginia Commonwealth University Adcenter, closed
the conference with a thought-provoking look at modern advertising. |
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NEW REPORT PROVIDES INSIGHT
INTO EMERGING MARKETS
China and India together account for over one-third of the world’s
population and are quickly emerging as two of the world’s
largest and fastest growing economies. Recent changes in the political,
economic, and social climates of these Asian giants have created
burgeoning middle classes (which some estimate to be in the hundreds
of millions) that have a growing desire and increasing ability to
travel across Asia and beyond. These and other factors, including
forecasts of outbound travel and travel to the U.S. from these countries,
are profiled in TIA’s newest research report: Emerging
International Tourism Markets, 2006 Edition. This report also
provides insight into consumer and technological trends in these
countries and suggests ways that U.S. firms, destinations, and marketers
can capitalize on travel from these emerging global powers. Click
here for further information.
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DEADLINE
FOR .TRAVEL APPROACHING
TIA has learned that the Place Name Priority Rights that currently
allow you to protect your .travel domain name expires on December
31, 2006. After that date, any entity that legally qualifies, commercial
or otherwise, can claim these names. If you have not yet registered
your .travel domain name and wish to do so, click
here for an outline of the simple steps required to authenticate
and register your name. |
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AMERICA SHOWS JAPAN WHAT SHE'S GOT
TIA facilitated a series of America-branded events in Japan in Tokyo
from September 19-24 in conjunction with the JATA World Travel Fair.
All events were well attended with 26 U.S. suppliers participating
in a Media Marketplace where they met one-on-one with travel trade
and consumer media. Close to 120 media and travel professionals attended
a media reception during which the 5th annual See America Travel Writers
Award was given to Rakuda magazine for their article on a senior travelers'
motorbike tour on Route 66. The America-branded Pavilion at JATA had
an impressive showing with 59 booths in total and several highly entertaining
exhibitions for consumers.. |
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DID YOU
KNOW…
Did You Know that the Travel and Tourism industry is one
of the country's largest employers with 7.3 million direct travel-generated
jobs? You could fill the Orange Bowl stadium a hundred times over
with people directly employed in our industry. |
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MEMBER
OPPORTUNITIES
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INTERNATIONAL POW WOW EARLY BIRD DISCOUNT
Registration is underway for TIA’s 39th Annual International
Pow Wow to be held in Anaheim, California, April 21 – 25, 2007.
2006 saw an unprecedented 25 percent increase in mutually sought
appointments! Schedule time with the buyers and media you want
to meet with during three busy days of up to 44 intensive, pre-scheduled,
computer-generated business appointments per booth. Generate high-quality
leads, expand your sales, increase your market share, and maintain
and strengthen existing customer relationships - all reasons why
you should be at International Pow Wow 2007. Register and pay for
your booth and individual exhibitor delegates by November
3rd to take advantage of the Early Registration Discount.
Check out the exciting events that TIA and the city of Anaheim have
in store for you in our Program-At-A-Glance.
For general information and to register online, please visit www.powwowonline.com.
We look forward to seeing you there! |
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WHAT HAPPENS AT TRAVELCOM DOESN'T STAY AT TRAVELCOM
TravelCom and Res-Expo have combined forces and are moving to an
exciting new venue for 2007 - The Mandalay Bay Resort and Casino,
Las Vegas. With dynamic speakers from the travel industry we assure
you’ll take home a wealth of knowledge and tips, defying the tagline
that has served Las Vegas so well. Be sure to save-the-date for
the travel technology event of the year: TravelCom, April 4-6, 2007
at the Mandalay Bay Resort and Casino. For information, contact
Vickie Singer, VP of Strategic Partnerships and TravelCom GM at
202-408-8422 or vsinger@tia.org.
Interested in a booth or advertising? Contact Sarah Dickson, Director
of Exhibit and Advertising Sales, 202.408.2134 or sdickson@tia.org.
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INTERESTED
IN CAREER DEVELOPMENT?
Through a new partnership with the George Washington University,
TIA members and their employees are eligible to receive a 20 percent
discount on certificate programs and elective courses. Various courses
are available in event management, tourism destination management,
sports management and hospitality management and are offered online
for your convenience. Take advantage of this unique opportunity
to expand your knowledge within your field from an accredited university.
Click here
to learn more about the course offerings. |
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NEW DISCOVER AMERICA - USA TRAVEL GUIDES
The Travel Industry Association (TIA) and Small World Publications
are partnering on the brand new Discover America - USA Travel
Guide to reach the European travel market in January 2007.
The inaugural Discover America - USA Travel Guide will
be a full-color, 100-plus page, 1 million-issue lure piece printed
in English, French, German and Italian. It will be distributed at
consumer and trade shows, through travel agents and Visit USA committees
throughout Western Europe.This is an excellent opportunity to get
your message in front this critical, lucrative international audience
which accounts for 29 percent of all overseas visitors to the U.S.
Contact Lisa Schwartz
(425-289-3462), President of Small Word Publications today to secure
your place in Discover America - USA Travel Guide. For
more information, click
here.
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NEW MEMBERS SINCE JULY 1, 2006
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e-NEWSLINE is a service from the Travel Industry Association
of America (TIA), providing timely information on issues important
to our members and the U.S. travel and tourism industry. Please
feel free to forward this important information to members of
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Travel Industry Association
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1100 New York Avenue, NW, Suite 450, Washington, DC 20005-3934
202-408-8422, Fax 202-408-1255
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