Travel Industry Association of America

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August 2, 2006 ~ Volume 6, Number 14
 


Click here to find out how you can win with TIA's new Member-Get-A-Member Program.



ESTO
Minneapolis, MN
August 19-22, 2006

Travel Leadership Summit
Washington, DC
September 12-13, 2006

See America Week Japan
Tokyo, Japan
September 19-25, 2006

NCAP
Boca Raton, FL
October 10-11, 2006

Marketing Outlook Forum
Boca Raton, FL
October 11-13, 2006 

Odyssey Awards Gala
Boca Raton, FL
October 12, 2006

See America Week Brazil
Sao Paulo, Brazil
October 25-30, 2006










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This issue's highlights include...

 TIA and Industry News

Did You Know..


Member Opportunities

 

TIA AND INDUSTRY NEWS

GETATRAVELJOB.COM LAUNCHES WITH SPECIAL OFFER
TIA's newly launched GetATravelJob.com is the only travel industry owned and operated online job bank. Serving a niche market, the site contains a more robust qualified target pool than other broader-market banks and will feature a comprehensive blend of all industry segments. It is TIA's aim to establish GetATravelJob.com as the preferred resource for travel industry jobs. Take advantage of GetATravelJob.com's introductory offer for members with 50 Postings FREE, including resume access, for one year. To learn how to post jobs or search candidates, go to www.GetATravelJob.com.

 

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STAYING WIRED ON VACATION
While the point of a vacation may be to "get away from it all," travelers bring a surprising amount of technology with them in order to stay connected during their leisure trips, according to the latest Voice of the Traveler survey by TIA and Synovate. Not surprisingly, cell phones (86%) and digital cameras (67%) topped the list of most popular technologies Americans take with them on leisure trips. Read More

 

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THE AMERICAN LOVE AFFAIR: BEACHES
American beach travelers take longer vacations, spend more money on their trips, and are more likely to stay in a timeshare than the average traveler according to data from the Travel Industry Association and D.K. Shifflet & Associates Ltd. Going to the beach is a family affair as well, with over one in three American beach-going households taking a child on the trip. For details, click here.

 

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MEMBERS BENEFIT FROM NEW CERTIFICATION PARTNERSHIP
TIA, in partnership with The George Washington University, a pioneer in tourism management, education, and research for over three decades, is offering a valuable new membership benefit for all employees of TIA member organizations. Members will receive a 20% discount on Tourism Destination and Event Management Certificate Programs and elective courses including: destination management; event management; sports management; and hospitality management. There are two ways to take advantage of this great opportunity: courses can be customized to the needs of TIA member organizations and taught on-site by GW faculty; or courses are made available online. For more information about this new benefit contact Simon Heo at sheo@tia.org.

 

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NEW COMMERCE DEPARTMENT DEPUTY TO SPEAK AT ESTO
Ana Guevara has joined the Department of Commerce as Deputy Assistant Secretary for Services in the International Trade Administration (ITA). The Office of Travel and Tourism Industries, a division of ITA, says that Ms. Guevara has been very active in working with the industry since coming onboard and in fact, one of her first speaking engagements will be to address ESTO delegates in Minneapolis, August 19-21. She recently met with tourism representatives both in the U.S. and in Japan and is encouraging the industry to reach out to her to collaborate on how Commerce can support the industry in the international market.

In related news, to help U.S. firms make or increase sales in the booming Indian market, the U.S. Commercial Service within ITA is coordinating a business development mission to India consisting of a summit and spin-off mission to six cities. For details, click here.

 

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DID YOU KNOW…
Did You Know that there is $163 billion direct travel-generated payroll and that one out of every eight U.S. non-farm jobs is directly and indirectly created by travel and tourism?

 

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MEMBER OPPORTUNITIES


CAMP MINNESOTA AT ESTO 2006
This year's ESTO Awards Banquet will transport you to summer camp! With camp counselors on hand to greet you, the evening will be filled with s'mores and campfires as we recognize and celebrate the winners of the National Council of Destination Organizations' Destiny Awards, the National Council of State Tourism Directors' Mercury Awards, and the 2006 State Tourism Director of the Year. The awards banquet will be held during the evening of Tuesday, August 22 and the attire is "camp casual." For more information about this year's Educational Seminar for Tourism Organizations and to register please visit www.tia.org/esto.

 
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NCAP 2006: EDUCATION FOR ATTRACTIONS
This year's National Conference for Attractions Professionals is in sunny Boca Raton, Florida, October 10-11. Featuring great speakers and valuable sessions, NCAP is an excellent educational opportunity. Scheduled speakers include Kathleen Gordon of Amtrak, Mark Brown of AAA, Joni Newkirk of Walt Disney Parks & Resorts and Rick Boyko of Virginia Commonwealth University Adcenter. For more information please visit www.tia.org/ncap.
 
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BIG SAVINGS ON FALL EVENTS
Early bird registration is now open for both NCAP, October 10-11, Boca Raton, Florida and Marketing Outlook Forum, October 11-13, Boca Raton, Florida. Register before September 8 and take advantage of TIA's early bird discounts: $50 off NCAP registration; $100 off Marketing Outlook Forum registration; and $260 off registration for both events combined. Jonathan Linen, former Vice Chair of American Express, will be inducted into the Travel Industry Hall of Leaders during a dinner the evening of October 12. For further details on NCAP click here and for Marketing Outlook Forum click here.

 
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DEADLINE FAST APPROACHING FOR COOP INSERTS
The deadlines to participate in See America's domestic and UK cooperative advertising inserts are less than one week away. August 7 is the cut-off date for the 16+ page, four-color UK supplements which consist of a 50:50 copy to ad ratio and reach a targeted travel audience in the UK at a great rate. The insert will feature articles written by leading British travel writers on winter sun and city breaks and will highlight American destinations and special travel tips and offers. The supplements appear in UK national newspapers The Daily Telegraph and The Sunday Times, as well as ABTA's trade Magazine and Essentially America, a consumer magazine. For more information, click here.

The upcoming USA TODAY insert, Fall Leisure Travel, highlights key destinations and getaways and features everything from shopping to fall foliage to weekending on one tank of gas. Deadline for participation is August 8, 2006. Click here for more details.

 
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Travel Industry Association of America
1100 New York Avenue, NW, Suite 450, Washington, DC 20005-3934
202-408-8422, Fax 202-408-1255

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