>Return on Investment

Return on Investment

A healthy travel and tourism initiative is a boon to almost any community with far-reaching effects that flow deep into local economies.

Travel and tourism generates $100 billion in tax revenue for local, state, and federal governments. Exactly how much is $100 billion? Well, if you placed 100 billion dollar bills end-to-end they would circle the world almost 400 times. But taxes are just one part of the Return on Investment equation.  

 For an expert analysis on how travel and tourism strengthen communities by generating a powerful Return on Investment, click here.  

Ø We want to learn how you measure Return on Investment and how Travel and Tourism has benefited your community. Please send your information and/or stories to Laura Horsley, manager of tourism awareness.

Ø TIA Did You Know? Fun Facts -  demonstrate the enormous impact of travel and tourism