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>Member Benefits
What Can TIA Do For You?
TIA can give you the exclusive power to:
Making the TIA Connection
Your TIA membership is about much more than reduced registration fees for educational programs or discounted access to the latest travel research. Your TIA membership is about making important connections that can help your business and strengthen our entire industry.
Once you join TIA, your website will be linked to this site and your organization will be listed in a membership directory—an online membership resource that's a "Who's Who" of the U.S. travel and tourism industry.
At the local level, it can be hard to find peers from your industry segment who aren't direct competitors, and who are willing to share their winning sales strategies. Join TIA, and you'll find a wealth of peer resources across the country that are eager to share their success stories.
Since 1941, the TIA Member logo has represented excellence, service, and reliability. TIA has the resources and the reputation to make our brands work for you.
Educational Programs & Events
TIA hosts five unique and distinctive events annually—each with a different focus, but all with great networking opportunities. The Educational Programs and Signature Events Calendar will give you a glimpse into the world of travel research, marketing, e-commerce, international marketing and government advocacy that TIA has to offer.
Travel Research & Information
Your TIA Membership gives you privileged access to the leading-edge travel research. TIA's Research staff produces accurate, meaningful data that define the economic, social, and environmental significance of travel and tourism at the national, state, and local level. Members are granted password-protected access to executive summaries of the latest industry research and can receive a 40% discount on our research publications. Save on subscription packages. As a TIA member, you'll have affordable access to TIA's authoritative research data. TIA offers three subscription packages at significantly reduced member rates and all current reports are available in PDF format for convenient online viewing.
Take Advantage of TIA's Targeted Marketing Opportunities
International Pow Wow® There are trade shows, and then there's "Pow Wow". If your company has been eyeing the international market, and is looking for an affordable alternative to overseas travel, then International Pow Wow is for you. During three days of pre-scheduled business appointments, U.S. travel suppliers from across the country meet with more than 1,100 international buyers representing more than 70 countries. Because TIA Members are given right-of-first-refusal for booth space at International Pow Wow, joining TIA is a critical first step to tapping into the more than $3 billion of Visit USA travel generated during this annual show.
PowWowOnline.com A virtual business-to-business marketplace designed for US travel suppliers and destinations, Pow Wow Online® helps you promote your travel product 365 days a year to travel buyers around the globe. Pow Wow Online is a free service for registered participants in TIA's International Pow Wow.
DiscoverAmerica.com TIA is building the first official U.S. Travel and Tourism websites in multiple languages to promote the U.S. as a premier destination to international inbound leisure travelers. The sites, to be launched under the domain name www.DiscoverAmerica.com, are being funded by a two-year $3.9 million cooperative agreement awarded by the U.S. Department of Commerce, and industry in-kind contributions. Your TIA membership gives you access to the Discover America brand, which automatically commends you as a top supplier of USA travel.
Discover America International Programs Travel and tourism is one of America's most successful industries, generating a trade surplus that helps offset the nation's trade deficit. Yet, research shows a decline pf 17 percent in international travel to the U.S. since 2000, even as global travel is expanding. In addition, America's image abroad is also faltering with favorable opinions of the U.S. standing at less than 50 percent in most countries.
Now is the time to turn that around! Join TIA as we expand our efforts in the international arena with our Discover America International Program. We have developed a number of trade and consumer opportunities to suit all budgets and interests.
Unite as One Industry, One Voice
TIA is working every day in Washington, DC to protect the interests of the U.S. travel industry, and we do this in partnership with the Travel Business Roundtable (TBR). TIA and TBR came together in a formal partnership in June 2005 and joined resources and efforts to more effectively represent all our members through a coordinated, cohesive strategy to communicate our industry's concerns and priorities to federal elected and appointed officials.
With TIA's strong commitment to public affairs, our members will enjoy greater involvement in domestic issues and benefit from our efforts on policy and research, strategic communications and grassroots support. This enhanced capability will enable TIA to go on the offense to make improvements to the travel process...not sit back in defense as obstacles to travel continue to mount.
But, the most critical resource that will elevate this industry in Washington and give us greater clout with lawmakers is YOU! Travel Industry Leaders are our greatest asset and our greatest advocates. You can deal with Senators and Representatives from a position of real strength since you are speaking to them as business leaders and constituents. We urge you to get involved and become an advocate for the travel industry! Join TIA and TBR and become part of a collective, unified and more powerful voice for the travel and tourism industry.
Tourism Awareness Our Tourism Awareness program provides you with the marketing materials, research, and promotional items to celebrate tourism's significance in your community all year long, culminating in National Tourism Week each May. TIA Members also receive an annual copy of Tourism Works for America report.
TIA Keeps You Informed
TIA.org TIA's website is the U.S. travel industry's virtual press room, a constantly evolving internet resource for travel research, industry news, and updates on TIA's legislative and marketing efforts on your behalf. Our online Industry Events Calendar is a comprehensive datebook containing information on industry trade shows, governor's conferences, annual conventions, etc.
Travel Industry Update Located in the Research and Publications section of tia.org, provides you with industry overviews for various sectors including the hotel and air travel, and also gives you access to results of recent industry surveys. This information plus the latest on tour operators, highway travel, restaurants, destinations and other segments of the industry are refreshed periodically. As a member you will also be able to click on the Archives button to search archived materials by month, industry sector or topic.
TravelNewsLink.org was developed by TIA as a one-stop resource for travel news-related websites. Our aim is to make it easy for the industry, media and even consumers to find what they need with a direct link to the source.
Newsline Twice a month, you'll receive Newsline, an electronic newsletter that brings you the latest industry news and research.
Research Alert The newsletter that features recently released products and promotes other research data available from TIA.
Awards Programs Since 1951, TIA has conducted a national awards program to honor our members for their innovative, creative, and truly effective efforts in the travel industry. TIA strives to stimulate greater achievement and raise industry-wide standards. These awards are bestowed upon deserving companies and individuals annually at TIA's National Awards Gala.
Explore the Only Industry Specific Job Bank
GetATravelJob.com The only industry specific job bank representing all segments of the travel industry! As a result, job seekers benefit through more robust content and employers have access to a more targeted and qualified candidate pool. It is TIA's vision to establish GetATravelJob.com as the low-cost and preferred resource for travel industry jobs.
Enhance your Professional Development
Tourism Destination & Event Management Certificate Programs TIA, in partnership with The George Washington University, a pioneer in tourism management, education, and research for over three decades, is offering a valuable membership benefit for all employees of TIA member organizations. Members will receive a 20% discount on Tourism Destination and Event Management Certificate Programs and elective courses including: destination management; event management; sports management; and hospitality management. There are two ways to take advantage of this great opportunity: courses can be customized to the needs of TIA member organizations and taught on-site by GW faculty; or courses are made available online.
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